Southland.LA

Southland.LA

Recently, GoDaddy announced that it has started selling .LA domains. Those of us that know GoDaddy well understand that this is a very welcome change. Not only is GoDaddy selling .LA domains, but, it is also advertising this effort via billboards throughout LA. Up to this point in time, advertising of .LA was essentially non-existent. Therefore, we very much welcome having a multi-billion dollar revenue company backing .LA with this kind of vision.

With that said, let's take a deeper look into what this means for individuals and businesses that purchase .LA domains from GoDaddy. First, they can purchase the domains about $10 cheaper than if they purchase the domains directly from the .LA registry. Second, they offer customer support second to none. We know this first hand having used GoDaddy for several years. Third, by purchasing .LA domains directly from GoDaddy, any add ons such as website templates, hosting, e-mail accounts, etc. will seamlessly work with the .LA domain whereas purchasing such domains from the registry directly requires additional skill sets that may inhibit the growth of this space.

We think additional strategies will also be needed to build this space in LA and we are committed to assisting in this effort. We at NuMedia Concepts, LLC are willing to donate a certain set of LA specific domain names for use by the public both in the entertainment industry and in the City of Los Angeles. We have reached out to GoDaddy recently to see if they are interested in partnering with us in this effort.

We have been operating in this space for over ten years and believe we are now finally on a path that will bring .LA to a whole new level. Thank you GoDaddy for joining and supporting .LA. Now, let's get to work!

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